December 2020

Ntooitive Uses AI for Better Results

Ntooitive created two technology platforms: a proprietary business efficiency tool and a data analytics program that uses predictive modeling to improve performance. That’s important because traditional marketing campaigns lack granular measurements, says Khorana, Ntooitive’s president and CTO. Their software can automate workflows, unify buy-and-sell-side ad channels, and tighten control of multiple data platforms. The result … Continue reading Ntooitive Uses AI for Better Results →

By Daniel Harvey
Vikas Khorana, co-founder and CTO, writes for Forbes about ADA

Vikas Khorana, co-founder and CTO, writes for Forbes about why making your marketing ADA-compliant can fuel a better digital experience for all consumers and benefit your bottom line.

While your marketing department may be meeting the creative standards of your brand, have you asked them lately if the content they’re developing can be consumed by all people living with a disability? There are over 60 million U.S. adults — our neighbors, family members and colleagues — who have some form of disability. That … Continue reading Vikas Khorana, co-founder and CTO, writes for Forbes about why making your marketing ADA-compliant can fuel a better digital experience for all consumers and benefit your bottom line. →

By Daniel Harvey