What is the importance of SEO?

When it comes to building brand awareness and positioning a company as a player in the field, SEO is a crucial marketing tool.

Ntooitive’s CEO and Co-founder Ryan Christiansen refers to SEO as a conversion-point driver. The number of conversion points a company has on Google affects its visibility and drives more website traffic.

Ryan discusses SEO and its importance on the Garlic Marketing Show podcast in the video below.