For more than 18 years, Ruben has been helping brands align with mediums that will positively impact their bottom line through strategic partnerships, advertising and marketing efforts, business development improvements, go-to-market strategies, and organizational transformation projects. His experience spans across agency services, ad tech, traditional media, and enterprise communication platforms. Ruben's role is to educate, inspire, challenge, and encourage us all to do smarter work every single day. Ruben grew up in West Texas and is fluent in English and Spanish. He and his wife also serve as leaders in their local community to at-risk teen dads and moms.
We asked Ruben to share a few tidbits about himself most people may not know about him:
Tea or coffee?
Your favorite film?
A tie between Inception, Avatar, The Book of Eli, and Rounders
Your favorite book?
The Velveteen Rabbit
Your favorite food?
Whom or what do you admire?
What are your hobbiesor favorite activities to do outside of work?
Texas hold 'em, basketball, and family trips
Three things you would take to a deserted island?
Water filter, fire starter, bow and arrow
Which simple things make you happy?
Being with Family, meaningful conversation and a good cup of coffee
What would no one expect of you?
My wife and I provide ministry to at-risk young teens
Your best advice?
Intentionally value people, believe in people, unconditionally love people