Archives

...

Formerly referred to as Exchange Desktop (Category Targeting) Category & Content Targeted Display, Desktop targets websites and content that have been categorized by topic or keyword. This declara...

Category & Content Targeted Display, Cross Device targets websites and content that have been categorized by topic or keyword. This declaration can happen via automated scanning of content, self-d...

1st & 3rd Party Audience Display targets users that have been profiled by 3rd party Data Collection Partners and users collected by an advertiser's Re-Targeting or conversion pixel with display ad...

Formerly referred to as Exchange Tablet (Behavioral Targeting) Behaviorally Segmented Display, Tablet targets users that have been profiled by 3rd party Data Collection Partners with display ads acr...

Formerly referred to as Exchange Mobile (Behavioral Targeting) Behaviorally Segmented Display, Mobile targets users that have been profiled by 3rd party Data Collection Partners with display ads acr...