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1st & 3rd Party Audience Display

1st & 3rd Party Audience Display targets users that have been profiled by 3rd party Data Collection Partners and users collected by an advertiser’s Re-Targeting or conversion pixel with display ads across all accessible display networks on PC & Mac computers both Laptop and Desktop platforms. Ntooitive works with every major 3rd Party Data provider in the digital marketing space. This gives us access to a very large list of data segments that profile users across almost any possible demographic or behavior. These segments can be combined with 1st party segments to compensate for a small reach on either side.

This product is a great choice if you are looking to extend reach for a Re-Targeting or a Behaviorally Segmented Display campaign that does not have enough users in its audience.

The Assets needed to launch a Behaviorally Segmented Display, Desktop Campaign are:

  • Click Through URL
  • Creative Assets
  • A description of your targeted audience
  • A correctly placed Re-Targeting or Conversion pixel.

At least on of the following Ad Sizes must be provided.

300×250

728×90

160×600

300×600

320×50

300×50

320×50

320×480

480×320

Specialty Sizes and expandable ads are available upon request. Reach out to Ops@Ntooitive.com for more information.

The Ntooitive operations staff will use the following adjustments to optimize these line items:

  • Frequency Capping
  • Geo
  • Language
  • Day Parting
  • Inventory Provider
  • Device

All line items are subject to our standard Turnaround guidelines & Creative Specifications.

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