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Video – Desktop, Mobile & Tablet

Supported Video Length

Video Length Video has to be less than or equal to requested duration (i.e. we can bid on a 15-second request with a 10-second video.)

  • 15 second · 30 seconds · 60 second

Video Dimensions

All NTOOITIVE hosted videos will be scaled to fit the player size on the screen

  • 400×225 · 400×300 · 480×360           · 640×360           · 1920×1080

Notes Regarding Video Dimensions:

  • Google only supports: 480×360, 640×360, and 1920×1080
  • If NTOOITIVE is hosting the video, we will automatically encode any 400×225 and 400×300 video ads to fit Google’s size requirements by adding letterboxes.
  • If you are using a 3rd party tag, you will need to use the Google approved ad formats if you want to run on Google.

Supported Companion Ads

Only standard image files are accepted.

  • 300×250 · 300×60 *Necessary for YouTube TrueView

Video Placement

  • Pre-Roll (This represents the majority of RTB inventory) · Mid-Roll           · Post-Roll

Recommended Aspect Ratios

If NTOOITIVE is hosting, we will encode and automate to the correct size

  • 4:3 · 5:2      · 16:9

NTOOITIVE Hosted Video Specs

If NTOOITIVE is hosting the video, the specs are as follows:

Supported File Types

  • mp4, flv, webm, mov, wmv, mpg, mpeg

Supported File Size

  • Maximum is 60MB. NTOOITIVE will encode the video down to a workable file size (2-5MB).

 3rd Party Tags Video Specs

If you are using 3rd Party Video Tags, the specs are as follows: Supported Tag Type: VAST 2.0 In order to be accepted by the exchanges, this tag must include the following files. VPAID not supported:

  • H.264 (MP4)
  • Other formats may be included but will not be used
  • WebM is recommended, but not required

Supported File Size

  • Recommended is 1MB. Maximum is 10MB.

Other Specifications

  • Creative images must be clear, recognizable, and relevant; text appearing in the ad must be legible
  • Creatives cannot appear sideways or upside down

Prohibited Characteristics: Ads may NOT:

  • Promote online gambling (paid, free, or gateway to paid gambling; brick and mortar gambling is acceptable)
  • Depict or delivering libelous, violent, tasteless, hate, defamatory, or illegal content
  • Portray partial or complete nudity, pornography, and/or adult themes and obscene content
  • Spawn pops, simulate clicks, and contain malicious code, viruses, or executable files of any kind
  • No explicit language, no spelling mistakes, no simulated expletives (e.g., #$%!)

For updated YouTube Video specs use this resource.

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